Let’s face it, vanity does not discriminate. Women are not the only ones who value their appearance and want to look their best. While many men may not spend hours on end staring at themselves in the mirror, they can be equally as invested in their appearance as women are.

When it comes to enhancing their look, however, men have different needs and priorities, as they are obviously looking to achieve different results. And achieve those results they are – in droves! The American Society of Aesthetic Plastic Surgery reports cosmetic procedures for men have increased by more than 106 percent between 1997 and 2012.

Below are three of the most popular cosmetic procedures men are seeking out right now.